Patron Counting for Museum

Head office or headquarters have the option to create as many users account as possible to delegate access to reporting features to other personnels within the business. 

 The heatmap will be able to show different colour tones of the area. Area which has highest foot traffic may have warmer colour tones while areas which has lower foot traffic tend to have cooler colour tones. 

Yes, based on our zone counter, the reports generated will be able to determine the average dwell time of each visitor in that area.

 We are compliant with the current privacy regulations and work towards further compliance and upholding of the privacy of individuals. Under the GDPR regulations introduced in 2016 and implemented on May of 2018, there are several exceptions that applies to responsible manner of handling the data, such as anonymisation.

• Recital 26 of the GDRP dictates that the regulation applies to information concerning an identifiable person. Information that is rendered anonymous and untraceable through irreversible pseudonymisation and unidentifiable to the person are not covered by this regulation. Furthermore, anonymous information processing such as for statistical purpose are too not liable for regulation by GDPR, which is the usage of FootfallCam.
• In Chapter 2, Article 6, Clause 4-e; Chapter 4, Article 25; and Chapter 4, Article 32, Clause 1-a highlights the compliance with the regulation through irreversible pseudonymisation and encryption of the data, such as through data minimisation.